Software manufacturers face challenges in today's increasingly competitive market. It is crucial to continuously develop innovative and customer friendly products to stay ahead of the competition, and at the same time prevent losses due to piracy.
Software piracy shows up in many different forms. For instance, various web pages offer licenses for expensive software at a fraction of the usual market price. These licenses are often counterfeit, or one license is sold to multiple customers. Additionally, the customer buys only one license and uses it on multiple workplace stations within the company. Often there are also cracked versions of the software in use.
According to the BSA Global Software Survey from 2016, 39% of the software installed on computers around the globe in 2015 were not properly licensed.
Such illegal copies of software diminish profit that otherwise would be directed towards future company developments, advertisement, sales, and marketing - only to name a few areas that take a hit!
Whether preferring our hardware based protection system CRYPTO-BOX, or the software-based solution AutoCrypt SL with SOLO Server, our solutions can do significantly more than just effectively protect against software piracy. It is also a flexible system for license management and software monetization, making it possible for software manufacturers to follow up on sales and promote lasting loyal customer relationships. For example, licenses can easily be extended online, workplaces activated, or other features released and updates provided - but only for authorized (and paying) users.
The CRYPTO-BOX is either connected directly to the PC with the protected application or alternatively the application can be secured on multiple workstations with a single dongle on the network.
AutoCrypt provides quick and simplistic protection of applications on Windows, Linux and macOS, without the need for the source code or programming knowledge.
Customized Licensing strategies can be created and actualized for applications through the individual implementation in the source code with the powerful Smarx OS API, which is available for Windows, Linux, macOS, iOS, Android and additional platforms.
AutoCrypt SL in combination with SOLO Server is a turnkey solution for software licensing. The AutoCrypt SL wrapper protects Windows applications quick and easy without source code or programming knowledge. The license will be activated over the internet and bound to the computer.
Licensing options such as expiration date/time or limiting number of executions allow various sales options, such as demo versions or software leasing.
Activation and prolongation of the software license is done via the SOLO Server - a powerful sales platform which includes a fully featured e-Commerce module for selling software online 24/7.
Great value for your money, especially for a large quantity of sold licenses
Do you have further question or need help with selecting the suitable protection solution? We encourage you to discuss your licensing scenario with us!
MARX also offers extensive support on helping customers achieve a successful protection strategy, and can adapt all products to individual customer requirements.
Copyright © 2002, 2018 MARX® CryptoTech LP - Last Update 9 March 2018